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MENSWEAR WEEK Pt 3 of 4: YASSS KWEEN YASSS

What an exciting time in SA fashion. To have so many designers doing such exciting things; to have a South African Menswear Week. If you read my post last week you’ll know about my concerns with regards to the way we seem to forget designers with every new decade that comes along. It’s incredibly frustrating, especially considering the many sacrifices designers make for what is often not a very lucrative industry for them. I’ve pretty much decided that the main issue we have here in money. There’s certainly no doubt about the talent and the passion. I sat down with Lukhanyo Mdingi last week for what was an eye-opening chat about his journey as a young designer, his latest – and much celebrated – range, as well as the challenges he deals with. I’ll transcribe that chat over the next few days so you can read it. But it’s worth mentioning that he said that as much as he gets a lot of praise and online hype, he struggles to sell those very same adored looks, those thousands of likes and yassses do not translate to sales, hence his focus on Lukhanyo Mdingi Essentials, a much more pared down ready-to-wear range. Even with all these challenges, I am given hope by the talent we see, and like I said last week when we discussed Chu, Rich, Lukhanyo and Thebe, I want to still be celebrating the success of these talents a decade from now. Even with the financial challenges designers face, we all have a part to play in ensuring their success, by investing our rands as well as spreading the gospel they preach on catwalks. With that said, let us carry on the celebration of slay that was South African Menswear Week, and give a resounding Yasss Kween Yasss to these moments. ALSO, keep these names on your mind, ALWAYS!

NICHOLAS COUTTS

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NAO SERATI

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JENEVIEVE LYONS

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AUGUSTINE

 

 

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MO’KO ELOSA

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BLANC

 

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ARMAND DICKER

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SOL-SOL

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YOUNG AND LAZY

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2BOP

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Images and text by Malibongwe Tyilo

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