Ululations are surely in order for Adriaan Kuiters + Jody Paulsen, Laduma Ngxokolo’s MaXhosa and Sindiso Khumalo and her eponymous brand, as they all prepare to showcase their SS 16 collections at the Vogue Fashion Dubai Experience on the 29th and 30th of October.


The three brands form part of 25 others from around the world who have been scouted through a ‘special competition dedicated to discovering design talent mostly from the Middle East, Asia and Africa’, according to Vogue Italia, who are behind the project, in partnership with Emaar, the real estate company that owns the Dubai Mall, where the shows will take place.

Other African brands who made the list include Brother Vellies by Aurora James, based in Canada via Ghana, Dent de Man by Cote d’Ivoire-born Alexis Temomanin, Angola’s Susan Traca and London-based Nigerian designer Anita Horsfall’s Anita Quansah.

These are all strong African brands that we are positive can compete against the best in the world.


Now… if only we could fit in a Adriaan Kuiters + Jody Paulsen tote the day they depart for the UAE…


By Sandiso Ngubane

Featured Image: Sindiso Khumalo AW14 Lookbook

Top Image: Laduma Ngxokolo SS15 Lookbook

Bottom Image: Adriaan Kuiters + Jody Paulsen

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